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Alley M
Apr 22, 20211 min read
Pros and Cons of Fast Fashion
What are the disadvantages and advantages of fast fashion for textile and apparel companies? Advantages of fast fashion for textile and...
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Alley M
Apr 22, 20211 min read
Brand Identity & Image
Think of your three favorite fashion brands. What category are they? How does the fashion brand company convey a brand identity (how...
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Alley M
Apr 22, 20211 min read
VALS Personality Type
As a marketer, how can you use VALS information for your company? My primary VALS type is Experiencers. Experiencers have high resources...
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Alley M
Dec 7, 20203 min read
Innovations and Movements in the Fashion Industry
The 2019 article "How Technological Innovation Is Changing The Face Of Fashion", discusses the impact that technological innovation has...
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Brand Management & Trend Analysis Blog: Blog2
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